Attn CFOs/CEOs: Ever wonder how much profit your budget is leaving on the table?
Let alone, whether there'll ever be a solution?
How OIS’s "best possible profit "works
--OIS's forecast is the most profitable
--OIS's forecast is always Up to Date
How to implement OIS AND replace the budget
--Phase I: Business Case
--Phase II: OIS and budget co-exist
--Phase III: OIS supplants the budget when firm is ready
Appendices
OIS Advantages for the OIS vendor
--Its Competitive Edge
--Its Rapid Market Acceptance
--ZS Associates-Impressive Partner
--OIS works
OIS Advantages for Marketing
--Marketing and Firm Value
--Maximizes ROI of sales/marketing expenditures
--How OIS solved Marketing's most vexing problem
Additional OIS advantages for clients' CFOs/CEOs
--Product and Customer Profitability
--Evaluate Firm Business Models other than Profit
--Best Possible Scenario Analyses
--OIS’s marketing and forecasting challenges either solved or enhanced significantly
--Support for Mergers & Acquisitions
Seven Optilogic Applications OIS will/may enhance
Additional OIS COllateral
--Chat GPT: Why OIS’s profit is necessarily the best possible
--Paul Bender, early supply chain designer expert
--Current best practices for solving marketing's most vexing problem
--Related Articles
--Endorsement
--Market Mix modeling
--Traditional budget’s objectives and how OIS improves attaining them
--How OIS eliminates the managers' incentives to manipulate their budgets
--Budget & 13 Work Arounds
--OIS's Model’s Structure and Data
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How to implement OIS AND replace the budget
How to implement OIS AND replace the budget
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