Attn CFOs/CEOs: For best possible profit, install the Operational Income Statement (OIS) and replace the traditional budget 💲💲💲
Focus on what the depts do that adds value, their ACTIVITIES, and STOP focusing on their BUDGETS
OIS's Advantages for CFO/CEO
--Forecast is the most profitable foreast: a first!
--Forecast is a rolling forecast that is always Up to Date
--Replaces the Traditional Budget
--The Three Paradigm inversions that drive OIS Budget's Advantages
--Advantages Compared with Current Budget’s Problems
--Phase I: Current budget with OIS support
--Phase II: OIS Replaces Budget
--Business Case is compelling
--Product and Customer Profitability
--Evaluate Firm Business Models other than Profit
--Best Possible Scenario Analyses
--Support for Mergers & Acquisitions
--Works, impressively
OIS Advantages for the OIS Developer
--Competitive Edge
--Rapid Market Acceptance
--Impressive Partner
--Possible Additional OIS Partners
--Mobius: Possible Marketing Partner
--Demand Driven Institute
--Profit Analytics Center of Exellence (PACE)
--Beyond Budgeting Institute
OIS Advntages for Marketing
--Marketing and Firm Value
--Maximizes ROI of sales/marketing expenditures
--Forecast is the most profitable foreast
--How OIS solved Marketing's most vexing problem
Additional OIS COllateral
--Chat GPT: Why OIS’s profit is necessarily the best possible
--Perplexity AI: Why OIS’s Profit is necessarily the best possible
--Current best practices for solving marketing's most vexing problem
--Related Articles
--Endorsement
--OIS's Model’s Structure and Data
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