Attn CFOs/CEOs: Ever wonder how much profit your budget is leaving on the table?
AND that by getting rid of the budget you'd have access to the most profit possible???
OIS's three phases to eliminate the budget
--Phase I: Business Case
--Phase II: OIS and budget co-exist
--Phase III: OIS supplants the budget
How OIS’s "most profit possible" is possible!
--OIS's forecast is the most profitable one possible
--OIS's forecast is always Up to Date
Appendices
OIS Gemini results and other signficant resources
Traditional budget’s widely acknowledged problems
OIS’s three new best practices
--How OIS solved Marketing's most vexing problem
Optilogic’s sequential optimization
Tactical design forecast is fixed
OIS non supply chain MILP SIC codes
OIS Advantages for Optilogic
--Its Competitive Edge
--Its Rapid Market Acceptance
--ZS Associates-Impressive Partner
--OIS works
OIS Advantages for Marketing
--Marketing and Firm Value
--Maximizes ROI of sales/marketing expenditures
Additional OIS advantages for clients' CFOs/CEOs
--Product and Customer Profitability
--Evaluate Firm Business Models other than Profit
--Best Possible Scenario Analyses
--Support for Mergers & Acquisitions
Additional OIS COllateral
Profit max’s importance to Optilogic
--Paul Bender, early supply chain designer expert
Traditional rolling forecast
--Current best practices for solving marketing's most vexing problem
--Related Articles
--Endorsement
--Market Mix modeling
--Traditional budget’s objectives and how OIS improves attaining them
--How OIS eliminates the managers' incentives to manipulate their budgets
--Budget & 13 Work Arounds
--OIS's Model’s Structure and Data
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OIS’s three new best practices
OIS’s three new best practices
